An elastic and… fantastic story!

All about us

It all started with latex: malleable, vibrant, unpredictable. And with a group of friends, free and bold, who dreamed of creating something completely new with it.

An encounter

In the 1980s, amidst a creative surge, at ENSCI, a prestigious national design school, three brilliant minds – Catherine, Sigolène, and Renaud – began creating latex jewellery: a collection of colourful creatures, unusual pieces, a world of eccentric and charmingly whimsical animals. They called themselves Braguette Magique, a playful name for an adventure… that would prove to be truly elastic! Léna, also a student at ENSCI, was captivated by their creations. She spoke to Jacques about them and arranged a meeting in a bistro. And that’s where the magic happened: from the bottom of a bag emerged hedgehog bracelets, pink elephants, mice, cats… a small, colourful and unconventional world, ready to come to life on a large scale!

From the garage to the shop window: the birth of the Pylones

Jacques’ garage in Suresnes transforms into an experimental workshop. Working with latex isn’t easy: it requires understanding it, learning to manage it, creating moulds, and experimenting with various pigments. The material is unpredictable and sometimes reacts in unexpected ways: the surfaces become sticky, the colours unstable… but, step by step, with more successes than failures, the production takes shape.

Then comes the big leap. The jewellery leaves the workshop, is displayed in shop windows, and sparks curiosity. Agnès b. hesitates at first, but eventually she’s convinced and places her first order… but only the black-and-white pieces! Another prêt-à-porter store decides to dedicate an entire window to the jewellery in Boulevard Saint-Germain. And thus, the success begins! Passers-by stop, smile, touch, try on the bracelets, fall in love with these little creatures and take them home. Rue du Vieux Colombier becomes the starting point of a unique adventure, which continued in 1987 with the opening of the first Pylones shop on Île Saint-Louis, in the heart of Paris. What started as a playful experiment turned into an extraordinary adventure.

Orders from Paris began to go out worldwide, photos from the workshop appeared in magazines… a small latex mouse had opened the door to an exciting and unexpected epic! And that’s how Pylones was born, with a clear idea: to surprise, enchant, and entertain. And to prove that, with a bit of boldness, even the simplest material can transform into the magic of an unexpected success.

Rediscovered an adventure that continues

40 years later, we’ve dug through our archives, relived memories, and rediscovered true hidden treasures. The material is alive, it changes… and yet, incredibly, we’ve found pieces in perfect condition, almost frozen in time, ready to write a new chapter. Today, we invite you to rediscover these creations, witnesses to a story that is still evolving. A journey to the origins of Pylones, where it all began. Our technique has evolved, but the goal remains the same: to make you smile. So, dive with us into the Pylones universe and treat yourself to a piece of this extraordinary adventure.